Are you prepared to keep your sales and customers moving during a power event? Devices at the point of sale (POS) or checkout, including scanners, scales, registers, printers, and credit card terminals, rely on consistent power. A blackout or brownout could leave your employees helpless as their equipment fails. Sales stop the number of customers waiting in line grows. Within two to three minutes, customers become impatient if the line doesn’t move, and after five minutes, one-third of them will abandon their carts, according to RetailCustomerExperience.com
That’s not an ideal customer experience. How do you avoid it? Keep reading.
Prevent Angry Customers
To prevent angry customers during a power event, invest in an uninterruptible power supply (UPS) unit for your POS devices. The UPS system will provide battery backup power and surge protection for connected devices. When the power conditions are normal, the UPS passes utility-supplied power to the connected equipment. If the power goes out, the UPS system will provide connected equipment with backup power from its internal battery, allowing your employees to keep the lines moving. Even during brownouts, the UPS system keeps a steady stream of the full amount of energy needed for connected devices.
Protect More Than Your Devices
UPS systems protect your electronics by minimizing the stress of a hard shutdown and power surges that can reduce your equipment’s lifespan or affect performance. During a power outage or brownout, the UPS will provide clean, consistent power to keep your registers open for transactions.
The UPS will protect more than your than your devices. A UPS system will keep your employees productive during a power outage and not helpless as customers continue to line up. Productive employees mean your customers are moving through the lines and their day without interruption. In today’s world, 84% of people trust word-of-mouth recommendations over any advertising or brand recognition, according to the Nielson Global Survey of Trust in Advertising. Prevent negative publicity by giving your customers an excellent shopping experience, even when the power is out.
The Holidays Are Coming
With Black Friday just around the corner, you want to make sure you are prepared and protected to take advantage of the largest retail day of the year. CyberPower has UPS systems specifically designed to provide protection for your POS systems and give you one less worry this holiday season. CyberPower’s CP685AVR and RT650 are specifically designed for retail applications. Each are compact to fit in small spaces and have industry-leading power protection specifications and warranties.
To learn which UPS system will fit your specific retail needs, contact one of our UPS Systems Engineers to help you perform a free power assessment.
JOIN THE CONVERSATION
Share your thoughts and questions in the comment section below. To get the latest news from PCM, follow @PCM on Twitter, join us on Facebook, or connect with us on LinkedIn. To get the latest news sent straight to your inbox, join our newsletter.